Organisations
are the new flags®

Audacity is a strategic change and innovation studio that collaborates with organisations with a reputational, awareness or responsibility challenge to help them become flags, have a point of view and consistently design and win new business categories

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It's time for Audacity

We help companies to change to a stakeholder model

1 Audacity Flag®

Strategic advisory connecting wider societal challenges, responsibility and point of view with business and culture.

2 Audacity Astrolabe®

Editorial marketing to reset the culture of the organisations, delivering extraordinary content-driven digital products, services and experiences.

3 Audacity Paradigm®

A strategic radical innovation and execution studio delivering ‘not better but different’ products, pioneering business models, and big data about future category demand.

Top 10 projects recently envisioned, implemented and executed

  • 1 The world’s largest ‘Business, Economy & Finance’ portal in Spanish.
  • 2 CEO and stakeholder activism, responsible banking and ESG Marketing & Comms strategy and execution for one of the world’s largest banks.
  • 3 B2C transactional ESG future-wealth fund, digital only, favouring millennial and Gen Z investing.
  • 4 B2B digital system of engagement for a multinational technology company and research organization, one of the world’s largest employers.
  • 5 Digital platform strategy, UX/UI and product innovation for the world’s largest trend forecasting company.
  • 6 Executive innovation programme and new digital products for a national public broadcaster ( Sound & TV ).
  • 7 Next gen of digital and physical experiences for the largest global event for creative comms and advertising.
  • 8 New consumer growth strategy and digital revenue streams for one of the world’s top highest-earning football clubs.
  • 9 Cybersecurity marketing and training campaign for a large global bank.
  • 10 Next gen media + experiences ( on off on ) for some of the world’s most influential publishers in ENG, SPA and Arabic.

Currently working on

Radical digital relaunch of one of the largest global investment organisations. Marketing & Comms, Product Innovation —strategy and execution.

Also asked to work on

Data deontology code & data-with-purpose model for a large global insurance company

Today every company is in the audience business

Having a deep understanding of existing and emerging consumer trends, needs, behaviours and technologies, we bring to organisations the intelligence behind the most advanced audience businesses —conscious that privacy is the cornerstone of sustainable growth.

Informed by proprietary intelligence and powered by award-winning design, experience, storytelling and creativity, over the past decade, we have been instrumental in the design of long-term editorial and commercial growth strategies for some of the world’s leading media, advertising, financial services and tech companies.

Audacity efforts are split into three

1. Advisory

Marketing strategy and execution.

2. Radical Innovation

New business categories, models and products

3. Technology R&D

Propietary

We have created LYXSTREET, which introduces a new marketing paradigm for digital luxury entertainment and commerce. It increases brand ROI on content spend, enhances brand and product discoverability, accelerates and increases commerce ( on-off-on ), and enriches personal customer engagement.

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New paradigm for digital luxury

Capabilities

Audacity Flag ®

Business

  • Point Of View & Flag
  • Category Discovery ( proprietary AI )
  • Trends, Needs, Behaviours
  • Wider Societal Challenges
  • Radical Product Vision & Strategy
  • Editorial Model Strategy
  • Conceptual Business Model
  • Shareholder Collaboration Model
  • Business Heart & Ethics

Data

  • Governance, Ethics & Deontology Code
  • Machine Learning For Future Demand
  • Data grammar & tone of voice

Audacity Astrolabe ®

Marketing

  • CEO Films
  • Stakeholder Activism
  • Marketing Strategy ( On + Off )
  • Audience Growth & Development
  • Content Marketing
  • Corporate Newsroom
  • Corporate Editor in Chief
  • Campaign Management
  • Brand Awareness & Health
  • Paid, Owned, Earned, Shared Media
  • Integrated Campaign Planning
  • Integrated Campaign Execution
  • Social Media, SEO & SEM
  • Conversions & Loyalty
  • Ad Spend

Content

  • New Media & Media Innovation
  • Multimedia Production
  • Factual Films & Podcasts Series
  • Immersive Virtual Reality

Audacity Paradigm ®

Product

  • Web & Mobile
  • Multi-Sensory, Multi-Platform
  • Software For Physical Spaces
  • Content Driven Products
  • Content Driven Services
  • Content Driven Experiences
  • Radical Innovation Models

Design

  • Award-winning UI / UX
  • Content-Driven Design
  • Experiential, Service, Digital
  • Interaction & Motion Design
  • Content Architecture
  • Voice Interfaces

Brand

  • Design & Identity & Management
  • Multi Platform & Multi Sensory
  • Brand Interaction & Experience

Exquisite design, extraordinary products, experiences and stories

London-based, we are an elastic league of senior talent and like-minded companies in the UK, USA, Spain, Sweden, Argentina and in the UAE. All studio operational, content, design, creative and technology initiatives are led by its Founder & CEO, Alfredo Triviño.

Audacity Partners was born in 2012 to create what didn’t exist —a playground for strategists, creators and technologists to explore new business models and digital products. Up to date, we have invented ground-breaking technologies, produced more than 2,000 videos and podcasts and pioneered solutions for some of the world’s leading organisations.

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CEO Films

Our science & method